
7777 gaming
Online Casino Games and Platform Provider


Online Casino Games
7777 gaming offers original in-house iGaming content, consisting of more than 100 compelling games.
What makes 7777 gaming stand out from the crowd? Firstly, the experience of a technology provider of many highly-regulated operators and secondly, the years of in-depth research and analysis of the players’ preferences and segmenting them in more specific and targeted groups.
Thus, 7777 gaming’s offering is structured into the following categories:
● Instant Win Games: new players to the online gaming, transitioning players from scratch games, players who are looking for entertainment,
● Premium Games: lottery fans transitioning to online play, players who are bored with the ordinary and need a good graphics and fun gameplay, Casual players aiming for big wins with small bets.
● Exclusive Games: specially designed for the new generation players coming from the gaming world
● Soft Slots: casual slot players with a taste for non-classic games
● Classic Slots: professional slot players
● Table Games: players of casino black jack, poker, roulette
● Keno & Bingo Games: lovers of the keno and bingo draw, players who want to win a lot and bet just a little
● Thematic reskin on a festive theme: players can play their favorite games reskin on a festive theme - Christmas, Easter, St. Valentine, etc.
Key performance indicators for the company’s games are higher average turnover per game, higher average GGR per game, 5 times more new users with low to none cannibalization of the existing games and 2 times more RNG and depleting pool versions. The company is creating games with the new player in mind. A player who enjoys lottery and scratch games, but does not have the experience or just does not enjoy the look and feel of the classic casino games and is ready to enter the online gaming entertainment when the game that speaks to him is presented.
One of the most preferred and played games by the players are: Sea of Treasure, Golden Pyramids, Egyptian Treasure, Lucky Clovers, Jinn, Fortunes of Rome and many more.


iGaming platform
We wanted a platform that can do it all, so we created it.
End-to-end gaming platform with the top casino and Live casino providers, fully gamified promotion tools with Tournaments, Missions, Bonus games, Jackpots, Loyalty program.
Boost revenues, engage and retain players, keep running costs low and have complete control. The platform was built by an operator for the operator!
Our all-in-one online platform includes a wide variety of instant win games, online and live casino as well as sports betting - everything an online operator would ever request in order to acquire, convert and retain players to its website.
7777 gaming is licensed as a B2B gaming provider in the Romanian and Bulgarian markets. MGA license will also be obtained soon. 7777 gaming’s products are GLI certified and cover all online games verticals by also offering a unique look and feel for the end-users.
The company provides 360° iGaming and entertainment solutions: scratch cards, draw-based games, TV show, iLottery, Sport Lottery, Instant win gaming portfolio, Online Promotion Tools, and the Gaming Platform.
Features
● GLI-compliant, crypto-graphically secure software designed to pass all RNG evaluations, ongoing RNG or game payout verification, betting exchange evaluations, full security system audits, game and mathematics evaluations, and more.
● Gateway systems from almost any payment software provider to seamlessly process transactions directly.
● Modular and scalable API architecture.
● Bespoke software developers manage every aspect of the development lifecycle.
● Firewalls, anti-fraud modules, reporting engines, risk management systems, KYC security process and AML/CFT controls - features to assess player details, track player actions, and report any suspicious activity.
● Micro-services web architecture for no processes that crash, no memory-leaks, no conflicting threads, no safety-reboots, no service windows.


iLottery and first of its kind Sports Lottery
7777 gaming is known on several regulated markets with its lottery provision for over a decade. The company provides 360° lottery solutions: scratch cards, draw based games, TV show, iLottery, Sport Lottery, Instant win gaming portfolio, Online Promotion Tools, Gaming Platform.
The company’s lottery products have been approved by the European Lotteries and the World Lottery Association and have been certified under ISO 27001 and achieved the WLA SCS for its clients.
7777 gaming is the first B2B provider to present the Sports Lottery, where the player is given a chance to forecast the sports results and play in a lottery where the best goal scorers in the world determine the winner.
Going beyond expectations, 7777 gaming launched the Sports Jackpot Lottery. The game is applicable for football, hockey, basketball, and American football so it covers a large range of sports fans. with its sports themed design and standard lottery game mechanism “Sports Jackpot Lottery” attracts both sports experts and casual players.


Scratch Cards
We have developed solutions that help solve player acquisition and retention challenges through our full in-house production and management of:
● 150+ scratch cards portfolio
● 10+ different gameplays
● 50+ High quality TV advertisement for tickets
● Pay-outs from 50% to 72%
● Hybrid games: scratch card with online game versions
● Various pay-out and prize structures
● Fully customizable features
● Media bank with banners, leaflets, point-of-sale materials
● Point of sales video ads
● Game-play creation
● Real time reporting central management system – Distro


Marketing System
Winning a new player is just the beginning. After that comes the challenging part. That’s why we have developed and implemented on several highly regulated operators our engaging VIP and loyalty programs that are designed to win the hearts and minds of the players, convert and retain them in the long-term.
VIP and loyalty programs are often the backbone of player retention. A well-structured loyalty program gives players an incentive to stay on your platform that increases over time.
Our Marketing System, part of 7777 gaming’s all-in-one iGaming platform offers the following:
● Customizable dashboards, insights and analytics.
● Set and access game parameters, player profiles/tracking, affiliate management and more.
● Full control over VIP CLUB promotions to drive loyalty, retention and lifetime value.
● Betting statistics (player/win/loss ratios), promotion & communication tools.
● TV show and live draw production know how.
● Real time retail advertising system.