Pragmatic Play Grows Presence In Buenos Aires City With BPlay

The provider makes way for a new partnership in Buenos Aires.

Pragmatic Play, a leading game content provider to the gaming industry, has announced an agreement to provide its slots and table game portfolios to BPlay in Buenos Aires.

The partnership is one of many commercial deals announced by the supplier in the wake of its recent authorisation from the regulatory board for the Buenos Aires City and marks a further step in its  expansion in the fast-evolving market.

BPlay is an established operator of land-based and online brands in Latin America and one of Argentina’s oldest in the industry. Its players will soon be able to enjoy of the supplier’s most popular titles in the country such as Congo Cash and Madame Destiny.

Pragmatic Play’s VP of Latin America, Victor Arias, said: “It’s essential to partner with the leading operators in any jurisdiction we move into and BPlay fits that bill. Our slots and table games will enhance its already strong proposition and we’re looking forward to seeing how their players react to our titles.

Sebastian Puente at BPlay said: “In line with our growthstrategy we strive to ensure the best content from the industry’s leading developers to maintain our position at the fore of the market.  Pragmatic Play’s range of slots and table games are an integral part in achieving that goal.”

Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through one single API.